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Packaging

First
Impressions

Packaging isn’t just a box or a label. It’s your product’s handshake, smile, and pick-me-up charm all rolled into one. At Yellow, we design packaging that stops people mid-scroll, mid-shelf, and mid-thought.

First
Impressions

Packaging is your product’s hello. We make sure it’s a hello that people remember.
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design
Purpose
Built

We don’t just make things look nice. We tell your brand’s story through texture, colour, type, and tone. Whether you’re launching a new FMCG line in Nairobi or refreshing a boutique beauty brand in the coast, your packaging should feel like a lifestyle choice, not just a product pick.

Purpose
Built
We design packaging that sells the lifestyle, not just the product.
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design

Strategic

Start

Who are you talking to? Where are they buying? What do they feel when they pick it up? We ask all the right questions before we ever touch the design. Then we build systems that flex from supermarket aisles to TikTok unboxings.

Strategic

Start

We understand your audience, your market, and the emotion you want to spark.
  • Mockup of Fresh Chewing gum on a glass- Long lasting Flavour
  • 210 Two Ten flour packaging with bread, eggs, milk and baking ingredients
  • London Digestive biscuits with spiced latte, cinnamon sticks and star anise

Shelf

Power

We create packaging that looks good on shelf, in someone’s cart, and on someone’s feed. From bold rebrands to subtle refinements, we help your product stand for something, not just stand out.

Shelf

Power

From supermarket shelves to boutique displays, your packaging stands out and stands for something.
  • Mockup of Fresh Chewing gum on a glass- Long lasting Flavour
  • 210 Two Ten flour packaging with bread, eggs, milk and baking ingredients
  • London Digestive biscuits with spiced latte, cinnamon sticks and star anise

Locally

Tuned

Our work resonates with Nairobi’s trendsetters, Mombasa’s shoppers, and regional audiences across the continent and beyond. Every label, tube, sachet, and carton is made to connect, convert, and carry meaning.

Locally

Tuned

We design with Kenyan shoppers in mind, but with global polish.
  • Mockup of Fresh Chewing gum on a glass- Long lasting Flavour
  • 210 Two Ten flour packaging with bread, eggs, milk and baking ingredients
  • London Digestive biscuits with spiced latte, cinnamon sticks and star anise

Emotional

Hook

The moment you catch someone’s eye. The moment they feel seen. The moment your brand becomes part of their story.

Emotional

Hook

Your packaging should spark curiosity and feel like part of someone’s life.
  • Mockup of Fresh Chewing gum on a glass- Long lasting Flavour
  • 210 Two Ten flour packaging with bread, eggs, milk and baking ingredients
  • London Digestive biscuits with spiced latte, cinnamon sticks and star anise
  • Mockup of Fresh Chewing gum on a glass- Long lasting Flavour
  • 210 Two Ten flour packaging with bread, eggs, milk and baking ingredients
  • London Digestive biscuits with spiced latte, cinnamon sticks and star anise
  • Mockup of Fresh Chewing gum on a glass- Long lasting Flavour
  • 210 Two Ten flour packaging with bread, eggs, milk and baking ingredients
  • London Digestive biscuits with spiced latte, cinnamon sticks and star anise
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design
  • Fay facial tissue box packaging with tissues emerging from the top, featuring Fay brand logo and vibrant design—highlighting Fay Facial Tissues soft hygiene product in Kenya
  • Uncover skincare mockups on sachet and box
  • Dairyland promotional graphic featuring ice cream tub and farm setting with logo for dairy products
  • CASA De Campo packaging banner featuring a honey jar with custom label and natural elements for food product design
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